About Latitude Sports Marketing

Company History

Latitude Sports Marketing was started in 2005 by Robert Fein. Bob has 15 years of experience in the field of sports marketing.

Bob Fein of Latitude Sports Marketing at a signing with Denver Broncos' Tony Scheffler and Jay Cutler

Bob started in the sports marketing field in 1994 with the creation of Fine Sports Collectibles (FSC); FSC grew to become a well known and successful company in the region. Within three years FSC drew the attention of Mounted Memories, one of the country's largest sports marketing companies, resulting in Mounted Memories purchase of FSC in 1997.

Latitude Sports Marketing was established in February of 2005 as a response to the marketplace's need for innovative and fresh ideas in the sports marketing industry. LSM has grown since its inception in 2005 and has continued to conduct cutting edge sports promotions, provide specialty sports memorabilia, and complete athlete signings with several of the biggest names in professional sports. LSM has utilized various relationships with star athletes to conduct signings with players such as John Elway, Patrick Roy, Don Larsen, Joe Sakic, Troy Tulowitzki, Brandon Marshall, and Eddie Royal. If you are interested in receiving updates from LSM and our monthly newsletter please sign up for our email list on our home page.

Mission Statement

Latitude Sports Marketing is a full service sports marketing and memorabilia company based in Denver, Colorado. LSM strives to provide authentic, unique, and exciting sports marketing events and sports memorabilia to its customers in a timely and proficient manner.

Bob Fein

Bob Fein of Latitude Sports Marketing with all time boxing great Muhammad Ali

Bob has an extensive and varied background in both the sports collectible and sports marketing industries. He has worked with athletes and agents for signings and appearances in addition to managing the western office of one of the largest sport memorabilia companies in America. In addition, Bob has also worked with numerous charities to create successful fundraising events. Overall, Bob has over 15 years experience in sales and sports marketing.

Bob has gained years of experience in the field of charitable causes, raising not only revenue but also awareness for several organizations. Most notably, he currently chairs the Crohn's and Colitis Foundation of America Take Steps Walk in 2009. Bob has shown the ability to transcend the normal motif of a sport marketing specialist by instilling the importance of giving back to the community that he has been a part of for 40 years.